Recent Posts

Webcast Trends for Enterprises to Consider

Webcasts have been gaining momentum for internal training and town hall meetings as well as promotions and lead generation for years now. But webcast use skyrocketed in 2020 and 2021, sparked by the pandemic. One report says that webcast use increased by 162% in 2021. With the wealth of content being live-streamed and available on-demand, it’s crucial that companies keep their webcast engaging, entertaining, and informative. The technology and features in GlobalMeet Webcast make this easier than ever.

Partner with Micro-Influencers to Promote Your Event

Using your marketing team to promote your event is so 2021. Harness the power of leaders in your industry, including social media micro-influencers, to amplify your marketing efforts. When you invite multiple presenters to an event, each one can bring in their own followers and fans so you can get your message in front of more eyes and grow your business with new leads.

GlobalMeet Webcast technology makes it easy to switch from slideshow presentations, videos, and live views of one or many speakers — whether they are in the same room or across the country from each other.

Create Custom Experiences

Old advice: Make sure you begin each email with the reader’s name.

Today’s advice to level up your marketing: Use retargeting and audience segments to share relevant, customized, and personalized information with your readers in emails promoting your webcast. Make sure each piece of marketing material has a consistent look and feel and matches the branding on your webcast.

Adopt Internal Webcasts as an HR Engagement Tool

Webcasts aren’t just for lead generation and demand generation anymore. HR departments are using webcasts successfully for onboarding, training, and engagement. Whether you’re sharing the scoop on the latest employee benefits packages or onboarding someone new who lives states away, a professionally-produced webcast delivers what your employees need in an interactive, easy-to-use format.

Keep Audiences Engaged with Interactive Tools

Whether you’re holding a virtual press conference, promoting your latest product line, or engaging with employees, the right interactive tools help keep people focused on the webcast amidst the distractions of work-from-home life.

Employ tools such as audience polling, Q&A, and interactive chat to ensure audiences are not just in front of their screens but entirely focused on the subject matter.

GlobalMeet Webcast offers all these capabilities and more to stay on top of the latest webcast outreach and promotions trends. Schedule your free demo now.

Recent Posts

Improve the Customer Experience through Webcast

Improve the Customer Experience through Webcast

Companies that work toward improving their customers’ overall experience with their brand can experience up to 8% revenue growth above competitors, says a study from Bain & Company. But customer experience is such a nebulous subject. It relates to everything from the online checkout experience to how well your products perform for consumers — and how easy they are to use. Connecting …

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Webcast for Better Internal Communications

Webcast for Better Internal Communications

The importance of internal communication within an enterprise can’t be underestimated. With more employees than ever working remotely, keeping them informed and feeling like full members of the workforce helps keep morale and productivity high. A webcast is a method of communication that is growing in popularity with executive teams who need to pass a message along to team members. This method …

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Free Training Sessions to Reduce Churn and Grow Accounts

Free Training Sessions to Reduce Churn and Grow Accounts Spend

GlobalMeet Webcast customers can use free training sessions, delivered via webcast, to grow accounts for their customers. If you’ve never considered this extended revenue opportunity — which can also help reduce churn — continue reading for some tips to build trust with your customers in 2022. The Power of a Free Webcast to Reduce Churn If you’re like many service …

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Optimize Your Webcast for Lead Generation and Increased Sales

Optimize Your Webcast for Lead Generation and Increased Sales

If you’re hosting a webcast for lead generation and sales, you want to do everything you can to make it worthwhile. That includes not just creating compelling content, but also: Training and preparing your team and presenters Make sure your technology is ready to run a secure, seamless webcast Putting together the right promotions Following up with leads after the …

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Best Practices for Your Webcast in 2022

Best Practices for Your Webcast in 2022

Are you looking to level up your webcast game in 2022? Sometimes, it’s helpful to get back to basics and ensure you have all the fundamentals in place for a successful webcast. There are probably areas you can tweak for better audience response and more engagement. From your marketing emails to post-event follow-ups, make sure you have all these elements …

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