sales and marketing alignment webinar

Webinar: 4 Pillars of Building Sales & Marketing Alignment

Register now for PGi’s upcoming webinar, Ask the Experts with SiriusDecisions: 4 Pillars of Building Sales & Marketing Alignment, on June 4 at 2 p.m. ET (11 a.m. PT).

Are your sales and marketing teams missing out on opportunities because you’re out of sync? Are you clueless about how your team counterparts are engaging with prospects and customers?

Then it’s time to get serious about building sales and marketing alignment. Join PGi’s webinar on June 4 to learn firsthand what you’re doing wrong and how to get alignment right—straight from the experts!

Jason Hekl, Vice President and Group Director at SiriusDecisions, and Cheryl Hanley, Senior Director of Demand Generation at PGi, will take you through the four pillars of building sales and marketing alignment. Bring your questions and toughest alignment challenges to ask the experts, who have over a combined 35 years of experience in sales and marketing.

This exciting online event will be all about the Q&A. Hekl and Hanley will also share how to develop shared definitions and processes (and other best practices for alignment), key metrics both sales and marketing should be sharing and tools that will enable better collaboration across both teams.

Every sales and marketing leader must spend more time cultivating alignment if they want to reap the benefits it drives: increased revenue and more new business. In fact, according to the 2015 B2B Buyer Benchmark Study by SiriusDecisions:

If you’re ready to bring in better leads, close more deals and exceed your pipeline and revenue goals, register now for PGi’s June 4 sales and marketing alignment webinar.

Register Now


About Ashley S.

Ashley Speagle is a Florida-born, Georgia-raised communications specialist, couch movie critic, dream interpreter, acrophobic adventure seeker, outdoors enthusiast, and easy-going introvert.

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