Thanks to the ongoing COVID-19 pandemic, it’s evident that this new normal we’re living in will be here to stay.
From round-table discussions with industry experts to educational interviews with leading professors planned for college students, these in-person interview series are now transitioning online. This opens up the interview series event to participants and subjects worldwide.
However, without a plan in place or the right technology, these virtual events can quickly transform into a disaster.
Fortunately, with a few tips up your sleeve, these virtual interviews can be just as engaging as they would be in person. Put our advice into action for your upcoming online interview series.
1. Have the Right Interviewing Equipment
Provide participants with a high-quality interview stream by ensuring that you have all of the following:
- Strong Internet connection
- Proper video conferencing and webcasting software
- Working microphone
- Headphones, if desired
- Appealing — but not distracting — backdrop
Without any of these items, your interview series audio or visual could cut out in the middle of a riveting conversation, leaving participants waiting.
2. Find Interview Subjects
On top of the right equipment, your virtual interview series needs subjects that draw in a crowd. Look for individuals who are experts in your field, have a large following, and align with your company or organization’s values.
Before scheduling them for an interview, hop on a video call and determine if they’d be a good fit for your event. Ask them questions like:
- Do you feel comfortable operating a video conferencing tool?
- Are you available on this date/time?
- What topics do you feel comfortable discussing?
Once you’ve found the right candidate, develop thought-provoking interview questions that will keep the conversation going on the big day.
3. Test Video Conferencing Software Before Going Live
There’s nothing worse than sitting down at your computer when you’re scheduled to go live, only to find out that your connection isn’t working. Or worse, that your interview subject’s video conferencing app isn’t loading.
Always test out the video conferencing software and other equipment before going live.
4. Assign a Moderator for the Event
Since most webcasting and video conferencing tools allow for participant chat rooms and other engaging features, you’ll want to assign an individual to moderate these comments.
From here, you can compile audience questions for the interview subject, moderate the chat section, and keep the virtual event engaging for participants.
At the end of the day, it all boils down to the video conferencing tool you use. You could have the world’s greatest interview guest and a list of riveting questions, but if your video conferencing software fails, it could be all for nothing.
Please visit PGi’s product page to learn more about the right virtual interview solution for you!