Incorporating new technology into investor relations (IR) calls may initially seem intimidating, but the benefits are numerous. Regardless of whether the content is likely to draw a positive response or the key metrics are less than projected, having an engaging video-based presentation …

Effective webcasting software is the key to a successful virtual event for your company. But equally important is the service, including fully managed solutions, offered by your webcasting software provider. Whether your organization uses virtual events for lead generation and …

Consistent branding across your virtual event is more important than ever in an era where potential customers are overwhelmed by choices. Ensuring every piece of content you produce is branded and leads back to your site in some way helps …

If you’re looking to increase engagement during your webcasts and promote your brand in a new and exciting way, it might be time to consider hosting a virtual summit. A virtual summit brings people from different companies and organizations together …

Hybrid events have become the perfect solution to COVID uncertainty. If you plan for a hybrid event and the in-person element is canceled for some reason, you can still have a successful conference, tradeshow, or webcast. Hybrid events give those who …

Hybrid events have grown in popularity thanks to the many advantages they offer. By merging in-person and online events, hybrids can appeal to a much larger crowd than an in-person event. In addition, by removing the geographic restrictions to attending …

Webcasts have been gaining momentum for internal training and town hall meetings as well as promotions and lead generation for years now. But webcast use skyrocketed in 2020 and 2021, sparked by the pandemic. One report says that webcast use …

Companies that work toward improving their customers’ overall experience with their brand can experience up to 8% revenue growth above competitors, says a study from Bain & Company. But customer experience is such a nebulous subject. It relates to everything from the …

The importance of internal communication within an enterprise can’t be underestimated. With more employees than ever working remotely, keeping them informed and feeling like full members of the workforce helps keep morale and productivity high. A webcast is a method of communication …

GlobalMeet Webcast customers can use free training sessions, delivered via webcast, to grow accounts for their customers. If you’ve never considered this extended revenue opportunity — which can also help reduce churn — continue reading for some tips to build …

If you’re hosting a webcast for lead generation and sales, you want to do everything you can to make it worthwhile. That includes not just creating compelling content, but also: Training and preparing your team and presenters Make sure your …

Are you looking to level up your webcast game in 2022? Sometimes, it’s helpful to get back to basics and ensure you have all the fundamentals in place for a successful webcast. There are probably areas you can tweak for …

If you’re a marketer, you probably already know that an informative, engaging, and professionally produced webcast can drive leads to your website, increase conversions, and help you build customer loyalty. Want some numbers to back that up and help you …

Offering continuing education classes for medical professionals via webcast can be a perfect solution for CME providers who want to streamline content planning and delivery, make user tracking more accessible, and offer a class that engages students while teaching them. Here are …

Creating a webcast is a great way to reach physicians and other healthcare professionals (HCPs) and spread your pharma marketing message to a targeted audience who are already interested in the topic. In fact, webcasts are among the three most …

With the growth of virtual conferences, marketers within every type of organization are competing to throw a more compelling webcast to keep their audience engaged. What works in person doesn’t always work for remote events. It’s important to keep these …

As more companies embrace lead generation virtual events and webcasts as part of a more effective marketing strategy, it’s important to leverage the time before and after the webcast to drive leads and increase sales. With people’s attention in high …

Investor relations for companies are more important than ever, especially with the growing number of retail traders now paying attention to the stock market. You want to make sure your company is always represented in the best light, fairly judged or evaluated, …

The way each enterprise creates a webcast is very different. But who is creating virtual webinars, webcasts, and other enterprise videos today? And what tools are they using? Socialive recently surveyed marketing, HR, and video service professionals to find out. HR Professionals …

As webcasts, webinars, and virtual meetings grew in popularity in 2020, so did instances of hacking and cybersecurity breaches related to webcasts. Webcast security became even more important for organizations and companies hosting virtual events. Between February and May 2020, …