maximize your UC investment

How Do I Maximize My UC Investment?

Unified communication and collaboration solutions like Microsoft® Lync® are an increasingly mission-critical component of business communications. Because of the prevalence of Microsoft in the enterprise software arena, more and more organizations are turning to Lync to equip their workforce with powerful instant messaging, presence, ad hoc meeting, screensharing and desktop sharing capabilities.

However, UC&C is a complex, potentially expensive deployment prospect, and IT departments and business leaders want to ensure they’re getting the most return on Lync. So how do you maximize your UC investment?

Supplement with Audio
While Lync is great out-of-the-box at connecting your internal associates, without an additional Lync audio conferencing integration, you may find yourself having difficulty extending the collaboration value of Lync outside of your company firewalls. By partnering with an official Microsoft ACP, or audio conferencing provider, you can seamlessly integrate VoIP audio, mobile callers and traditional PSTN callers into a single audio conference or as the audio component to your Lync meetings. This extends of the collaborative potential of Lync and provides added value

Integrate Add-Ons
While powerful, UC can often present users with steep learning curves and confusing functionality. And if users are confused by a feature, they may not use it at all, which is essentially leaving collaborative value on the table. Proprietary Lync add-ons such as SuperToast and AutoAssist provide improved productivity and streamlined user flows to make it easier for your associates to make use of the wide variety of features that UC has to offer without getting overwhelmed.

Work Closely with Experts
Finally, the steep complexity involved in designing, deploying and managing your UC solution means that it’s often worth the additional investment of partnering with a Lync-focused consulting firm who…The UC community (and Lync specifically) is comprised of dedicated experts, many of whom have the opportunity to work closely with Microsoft to stay on the cutting edge of best practices and upcoming features and functionality.

In other words? You don’t have to embark on your UC journey alone—leverage the expertise of a UC consultancy to ensure you’re wringing all the possible ROI out of your Lync deployment.

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