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Marketing

iMeet Central

Buyer’s Guide for Marketing Collaboration Workspaces

Collaboration solutions have become essential to every successful marketer’s game plan. They support seamless communication between teams and facilitate improved project management. And, in an age of disbursed teams, they can inspire innovation by bringing collaborators together in a virtual environment that’s the next best thing to being in the same room. To help you …

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Collaboration-Workplace-Productivity

The Problem with Docs, Drops and Camps

If you work in marketing, you know all about the pain points associated with the “Docs, Drops and Camps” approach to getting work done.  Pains like limited file storage, awkward sharing with internal teams and external vendors, and having to use a variety of tools which are not integrated. Each of these tools has limitations in key …

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A CMO’s Guide to Virtual Collaboration

Marketing departments are growing in size, skills diversity and location. And today’s CMO is more involved than ever with the entire organization—including services, sales, product, IT, HR and finance. With all these disparate stakeholders engaged, sometimes it can feel like herding cats and corralling chickens! That’s why for CMOs, virtual and online collaboration are more …

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audio conferencing

How to Build Stronger Relationships with Audio Conferencing

Beyond products and revenue, business will always be about people—without customers and fans or employees and partners, a company is nothing but a name and a logo. Whether you’re wooing new customers or improving teamwork, building relationships can be the difference between the success and failure of both your job and your company’s brand at …

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marketing collaboration

How Marketing Professionals Can Benefit from Collaboration

For marketing professionals, roles, technologies, stakeholders and channels are always shifting and expanding. Every business is now digital and customer-centric, and it’s up to you to now integrate technology, visualize and interpret data and personalize the entire customer experience. To manage it all, your team needs a marketing collaboration solution more than ever. Collaboration is …

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Webinar software for marketing team

Finding the Right Webinar Software for Your Marketing Team

Webcasts and webinars have become an increasingly popular way for marketing teams to drive leads and business growth externally, broadcast thought leadership events and present product launches to large audiences. Implementing a collaborative and interactive tool like this for engaging customers and prospects should be obvious for a modern-day marketing team, but understanding what features …

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How Corporate Communications Can Integrate New Technology to Spread Better Messages

As a corporate communicator, it’s your job to keep your coworkers informed on all the company updates, product rollouts, culture-building events, social responsibility initiatives and more. However, like most technology, communications technology is constantly changing and evolving. If you want to get the most bang for your buck out of your corporate communications, it’s up …

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benefits of video conferencing

The Multiple Benefits of Video Conferencing

Businesses across the world are feeling pressure to increase revenue and collaboration while keeping an eye on costs. This can prove difficult when many businesses have multiple offices in different countries. Scheduling face-to-face meetings can be expensive and time consuming. Businesses are investing in information technologies to unlock savings. Chief among these technologies is video …

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Top 5 Presentation Tips You Can Use in Your Next Meeting

Presentations happen every day. You may be tasked with presenting information to a few of your colleagues or a room full of potential clients. No matter the content, it’s vital that you quickly capture the attention of your audience and keep it throughout. There are countless fun presentations ideas you can use to ensure your …

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Flawless Investor Relations Conference Calls

Business Etiquette Tips for Social Media Engagement

by Samantha Pitchell, PGi Meetings Expert Social media platforms, spaces and groups are fertile ground for forward, out-of-the-box thinking; fresh, off-the-cuff commentary; honest dialog and open lines of communications. They also present ripe opportunities for public blunders, embarrassing faux pas and costly misunderstandings. While social media spaces invite spontaneity, because they are public platforms, it’s …

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George Washington’s Top 10 Email Etiquette Tips

As the world continues to move faster and faster, especially online, people are becoming increasingly impatient. Along with declining attention spans and an increase in multitasking, etiquette and manners, especially within email communications, fall to the wayside. The average corporate email user sends and receives around 525 email messages per week – a number that …

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